Ultraleap's touchless tech available on BrightSign platform
Posted; June 8, 2022
The companies will be demonstrating the power of their technology at Infocomm on booth N735 through a product explorer demo for retail experiences. It showcases Ultraleap’s touchless interaction capability running natively on the BrightSign XT1144 media player and uses Ultraleap’s 3Di hand tracking camera. Users can browse product offerings across cosmetics, food, and fashion, providing an engaging, natural interaction between consumers and brands.
Saurabh Gupta, VP of Out-of-Home and Retail at Ultraleap, said: “BrightSign’s market leadership and strong customer relationships, combined with our innovative interface technology create an ideal partnership to bring the next level of interactivity to markets such as digital signage, retail and Out-of-Home media, with significant benefits for audiences as well as advertisers and network operators.”
Jeff Hastings, CEO of BrightSign, said: “We have been working with Ultraleap for some time now and have always been impressed with their technology. They bring a new and exciting way to interact with digital displays that’s safe and enjoyable to use. We are proud to have them as an approved technology partner and excited to see what our customers will do with their technology.”
– ENDS –
Ultraleap’s world-leading hand tracking and unrivalled mid-air haptic technologies allow you to engage with the digital world naturally - without touching surfaces. No touchscreens. No controllers. No keypads. From enhancing 2D screens to developing fully immersive 3D experiences, Ultraleap powers natural, safe and effortless digital interaction in the increasingly connected world.
Ultraleap employs more than 150 people across Europe, North America and Asia. It has become the first to offer the full vertical stack of software and hardware to enable spatial computing for the automotive, out of home, industrial, XR, entertainment and medical sectors.
(Interviews available on request).